An online community without moderation is more likely to
be remembered. Yes, it will be remembered for the offensive texts, pirated
videos, conflicts and members who have unusual interests.
Photo Credit: Editors Weblog.org
Too bad! That is why starting an online community for
your business also means starting online moderation. Why the rush to moderate?
1. Clearer
communication among you (as the moderator) and the members, leading to a more
effective information dissemination
2. More
compelling experience for the members
3. More
effective feedback gathering from member customers or consumers
4. Promotes
loyalty and can upgrade the community as the sole customer support service
When you act as the moderator of your online community,
reading all posts from this blog may make you a better moderator (wink). But if
you want to hire someone to do the moderation for your business while
concentrating on your corporate responsibilities, always remember these four
things:
1. Cost
savings. The truth is moderation services offer you half of the price of
installing a full-moderation department within your business. Sounds “50% off!”
2. Expertise.
Moderators from offshore companies guarantee you a well-moderated community.
3. Quality
control. Of course, prepare your standard before you could check the
recommendation from the service provider for a better moderation service
acquisition.
4. Time Zone Coverage. Most moderation services offer a 24/7 work. Thus, it serves the areas in the east and in the west, either day or night.
4. Time Zone Coverage. Most moderation services offer a 24/7 work. Thus, it serves the areas in the east and in the west, either day or night.
On the other hand, you can still set your moderation
service if you need to. That is totally thrilling. Here are the steps, so you
can maximize the benefits of moderation:
1. Consult
with online moderators and business experts. Tell them about your goals and
needs. Find free consultations online.
2. Create
a plan and timeline. Prepare your budget plan and the time frame proposal of
the new department.
3. Create
a moderation system for the moderators to follow. The system includes
step-by-step procedures and terms and conditions. This phase will take you some
time.
4. Recruit
moderators and staff for the new department. Give this stress to the HR office.
5. Coordinate
with the technical department involved with the online community.
6. Launch
your moderation department with its various services and equipment. Enjoy
receiving regular feedback, updates and reports about the performance of your
community.
7. Gather
feedback from members: if the online community is offering them a better
experience. Take note of the KPI: Key Performance Indicators.
8. Evaluate
and recommend. It is important to know if the moderation system you are
implementing is appropriate or not. If not, modifying the system is the next
step.
9. Adapt
new standards. Revise the system flow and implement.
10. Grow
and be more successful.
Check this out: (Photo Credit: Full Circ)
